So you want to create a successful company in IT?
Got some innovative ideas and know-how?
Struggling to find long-term clients and get that revenue flow?
Fun fact: if you compare Fortune 500 lists from 1955 and 2017, you will find that only 60 companies made it to both lists. Over the last 60 years, the vast majority of these giants from the 50s faded. Some fell off the list in total revenue, some merged, yet others disappeared into obscurity never to be heard from again. Puts things into perspective, doesn’t it?
All business fails over a long enough stretch of time. Markets are volatile and change is inevitable, that is as close to an economic fact as we can get. To put it bluntly, you’re going to get screwed and fail more often than you can ever succeed.
There are no eternal contracts and no clients who use your solutions until the end of times. There is freedom in this kind of creative destruction, though. It propels us all forward, keeps us all coming up with new ideas and technologies.
Business is a process, not a place you arrive at. If you get the principles, you stop looking for the one solution that will fix your sales forever. Tenacity and ingenuity will always bring results whether it’s 1955 or some sci-fi future.